Website Planning and creation
After completing this chapter, you will be able to:
- Define web page and website.
- Explain the need of using a website
- List the different types of websites.
- Difference between Static and Dynamic website.
- Define website Domain and list the extensions.
- Identify a perfect Domain name.
- Explain different types of website hosing types.
- Purchase domain name.
- Host a website on the Internet.
Website Overview
These days business of all types be it small or large should have a website to leverage business growth and prosperity. A website mirrors the brand and service of the company to the targeted audiences. Besides the business prosperity, a website maintains the brand image and company identity.
Webpage:
A Web Page or Webpage is a document designed commonly in Hypertext Markup Language (HTML) that is accessible through the Internet or any other network using an Internet Browser.
Website:
A Website is a collection of webpages that are related to one another, which largely includes content, images, videos about a particular subject available on the internet. A website has multiple functions to perform and can be used for various business types like: Personal Website, Corporate Website, Organizational Website, Government Website, Blogging Website and many more.
WHY DO YOU NEED A WEBSITE?
In this digital era, each and every business requires a Website. A Website is the online identity of a business. When your customer will search for you on the internet, it is your website first which will be first searched for. More than the physical presence, online presence is much needed to build the company image from the very ground up.
Besides, there are various other compelling factors too which helps a company to achieve business prosperity and growth.
Importance of Having a Website
The importance of website is prevailing since the time it has been come to existence. No matter what size of business you have, a website builds the company image and makes your business presence felt among the potential customers. To add to this, the other factors that help a business to achieve success on the internet are:
- A Website Saves Money: Most of the business owners believe that putting up a website on the web is high cost consuming, but in reality building a website varies as per the design and functionality chosen by the owner itself. Based on the design and functionality of the website, the costing gets determined. Precisely, an online store costs much less than a physical store.
- A Website Saves Time: A Website saves on your valuable time. It is your website that informs everything about your business from the webpages found together. One can find everything visiting the website itself, which save much time.
- Business Gains Credibility: Unlike earlier days, customers use internet to search for products and services they require. Therefore, without a website, a business can lose its credibility as and when searched by the potential customers.
- Website is Easily Accessible: A Website is easily accessible to all the online visitors all day and night long. This reduces the inconvenience of visiting the store whenever the necessity arises. You may unable to reach the in store, but if your business have a website, your potential customer can reach out anytime.
- Website Showcases Your Work: A websites serves as a perfect place to showcase your works, no matter how big or small your business is. You can add the specimen of all your works and beautifully arrange it, naming it as ‘Portfolio.’
- Website Targets Wider Market Across a Bigger Geographic Location: A business of any kind can reach location upon their own preferences. It is your website that can help your business to reach out to your potential customer beyond the reach of your business even.
- Website Sells the Product and Service: Not only a Website showcases your business, but also helps to sell your services and products directly from the site itself. With this you can generate revenue directly from your own website.